Sunday 06 Oct 2024
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KUALA LUMPUR (Sept 15): Astro Malaysia Holdings Bhd is acquiring Basecamp Films Sdn Bhd with the intention of establishing a new division called Astro Sound+Vision.

In a statement released on Friday, Astro confirmed that its wholly-owned subsidiary, Astro Productions Sdn Bhd (APSB), has entered into an asset purchase agreement with Basecamp Films Sdn Bhd, an acclaimed visual post-production studio.

According to the statement, as part of this agreement, Basecamp Films’ resources will be seamlessly integrated into APSB to establish the Astro Sound+Vision unit.

This strategic move aims to shape the future of post-production within Astro and the wider industry, it said.

Astro Sound+Vision is being established to “provide a comprehensive range of world-class audio and visual post-production services for video content, encompassing films, TV series, shows, and commercials”, said Astro group CEO Euan Smith.

"We have long been impressed by the quality and dedication of the Basecamp team, and we are thrilled to incorporate their talents into our operations.

“With our expanded Sound+Vision unit, Astro is exceptionally well-positioned to deliver international standards of quality and finishing for video content, catering to both Astro's needs and external clients," he added.

The services offered by Astro Sound+Vision include high-quality cinema-based color grading, Dolby Vision HDR post-production, comprehensive digital lab services and final output in 4K/HDR streaming for digital cinema.

Additionally, it will provide audio engineering, recording, sound design, foley, and final mixing in surround sound and Dolby Atmos for domestic and international feature films, broadcast TV productions, games, and commercials.

Notably, Astro Sound+Vision boasts Malaysia's only certified THX cinema mix facility, along with additional certifications for Dolby Vision and Dolby Atmos for TV broadcast and cinema.

Astro’s shares closed 1.5 sen or 2.97% lower at 0.49 sen, giving it a market capitalisation of RM2.56 billion.

Edited ByAdam Aziz
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