KUALA LUMPUR (March 25): Catcha Digital Bhd (KL:CATCHA) said on Wednesday its 60%-owned unit is acquiring a food and beverage trade fair organiser to expand its expo portfolio into the food and beverage (F&B) sector.

The subsidiary, One International Exhibition Sdn Bhd, is acquiring Constellar Exhibitions Malaysia Sdn Bhd for RM3.97 million, said Catcha in a statement.

Constellar has been organising the Malaysian International Food & Beverage Trade Fair (MIFB) over the past 25 years. The MIFB is Asean's leading business-to-business trade event for the food and beverage industry, said Catcha.

‘’The addition of the MIFB meaningfully broadens the group’s B2B (business-to-business) expo portfolio into F&B, one of Malaysia’s most dynamic and fast-growing industry sectors," said Catcha. "The enlarged portfolio is expected to unlock operational synergies, including a shared sales agent network, consolidated venue procurement and contractor relationships, and a more unified event management capability across One International’s growing stable of exhibitions.’’

One International currently owns Agri Malaysia, an agriculture technology exhibition, and also organises construction-and-infrastructure exhibition MBAM OneBuild as a 49% joint-venture partner with the Master Builders Association Malaysia.