
This article first appeared in City & Country, The Edge Malaysia Weekly on February 2, 2026 - February 8, 2026
Parcels of land that have direct access to the Kuala Lumpur-Kuala Selangor Expressway (Latar) are a rarity, but this was exactly what the Adenland Group of Companies acquired when it purchased 150 acres of leasehold land in Kundang, Selangor in 2012.
The tract, which has an estimated gross development value (GDV) of RM1.5 billion, is divided by Jalan Kampung Baru Sri Kundang, with the southern portion of 81 acres earmarked for residential projects and the northern portion of 69 acres designated for an industrial park called Kundang Latar Industrial Park Plus (KLIP Plus), which will be launched on Feb 7.
CEO Nicholas Chang says the entire 150 acres were originally intended for housing, but about two years ago, rising demand for industrial parks prompted the group to rethink its plans. As the land earmarked for industrial use is flanked by two existing industrial developments, he proposed to the board that it be converted accordingly, noting that residential projects would be unsuitable in such a location. The company proceeded with the rezoning process and successfully obtained approval.
Beyond its strategic location next to Latar’s Kundang exit, Chang points to the design of Jalan Kampung Baru Sri Kundang as another advantage. He explains that the industrial tract is set back about 200ft from the road after accounting for a 132ft buffer and other setbacks, which allowed the project to meet environmental impact assessment (EIA) requirements that call for adequate separation between industrial and residential developments.
Chang also notes that demand for industrial property in the area remains strong, driven by growth shifting to the northern part of Selangor as the south becomes increasingly saturated. As he puts it, “Everyone knows the southern part is fully developed. Now, all the major developers are in the northern part … Basically, we’re surrounded by all the big property developers.”
The RM535 million KLIP Plus — where the “Plus”, says chief operating officer Clarissa Wong, means “to give extra value in our products” — is designed to cater for small and medium enterprises (SMEs), light industrial operators, logistics and warehousing businesses, as well as investors seeking flexible industrial development options.
Chang explains that from the beginning, the development was not intended for large industrial companies requiring expansive plots for customised factories. “If you want to do a customised type of factory, your plot has to be big enough to attract the really big companies. No point in developing 69 acres with only four factories. We were very certain from the start that it was not our intention to build for very big manufacturing companies,” he says.
“On top of that, there are still houses in the surrounding areas. You can’t really build a very heavy-duty industrial factory. So, basically, the location also dictated what we could or could not do.”
KLIP Plus will feature 190 factories and 13 plots of land for bungalow factories, which the developer will help build. The factories are divided into 72 three-storey semi-detached factories, 24 three-storey cluster factories, 33 two-storey link factories and 61 low-cost link factories.
The 13 plots of land measure 90ft to 253ft by 301ft and have a selling price of RM5.3 million to RM8.59 million (RM118 to RM130 psf).
The semidee factories have a land measurement of 75ft to 85ft by 145ft to 200ft, with built-ups of 7,427 to 10,797 sq ft and a selling price of RM3.7 million to RM6.46 million (RM482 to RM599 psf).
The cluster factories share two sides with other factories and have measurements of 65ft by 120ft and built-ups of 5,869 sq ft. They are selling from RM3.2 million to RM3.4 million (RM547 to RM580 psf).
The link factories measure 30ft to 54ft by 85ft to 90ft with built-ups from 3,454 to 6,393 sq ft. They are selling from RM1.73 million to RM3.2 million (RM497 to RM551 psf).
Chang explains that what sets the link factories apart from most developments is their terraced-house-like design, featuring a gate and a “car porch” that allows container trucks to back in safely while giving owners the ability to lock the gate for security.
The low-cost link factories, which are in compliance with local authority requirements, will measure 20ft by 60ft, with built-ups of 1,200 sq ft. The selling price is being finalised.
Chang says that while the industrial park is gated and guarded, it is not a stratified development. As such, the company will assist owners in setting up a property owners’ association, with infrastructure maintenance handled by the local authorities.
To determine the factory designs, Adenland conducted a market survey, commissioned a feasibility study from a valuer, and consulted agents, end-users, business partners and industry contacts. For example, the decision to offer cluster factories was aimed at reducing costs for buyers, who no longer need to manage a back lane, Chang says. “We cater for different sectors of the [industrial] market.”
Wong says the company is ensuring the factories align with environmental, social and governance (ESG) initiatives. She adds that the company is pursuing GreenRE certification for the factories to improve energy efficiency. Features such as high windows allow natural light in, reducing energy use, while coloured glazed glass minimises heat transfer and lowers air-conditioning consumption. “We look at the design of the unit to help the owner save on energy use.”
Wong also emphasises social responsibility, noting that the company encourages contractors to adopt eco-friendly practices, properly dispose of waste and ensure workers’ safety.
On governance, Wong stresses strict compliance with rules, highlighting a fair tender process and a securely locked tender box. “We follow the procedures very closely to ensure we comply with all requirements,” she says.
Chang says the company sees it as a social responsibility to support the local SME community. “That is why we developed this park.”
Wong concurs, explaining that each project is first analysed to identify its pros and cons and design it to suit the land size, ensuring confidence at launch. Wong says Adenland designs the factories to be modern, yet cost-effective, so that smaller businesses can afford them without compromising on quality or functionality.
Meanwhile, the residential portion of Adenland’s Kundang project — Airria Plus — saw a take-up rate of 95% for its first phase. The project will feature a total of 648 two-storey terraced houses released in three phases.
The first phase, which has a GDV of RM198 million, was soft-launched last year. Phase 2 (48 units) and Phase 3 (303 units) were launched last November.
The units have built-ups ranging from 2,046 to 2,443 sq ft and four land sizes of 20ft by 65ft, 20ft by 68ft, 22ft by 65ft, and 22ft by 68ft. They will have four bedrooms and three bathrooms, with one bedroom and bathroom located on the ground floor. The selling price ranges from RM623,000 to RM1.074 million.
In Kuantan, Adenland has two residential projects, Makmur Plus and Damai Plus. The company plans to start construction on Makmur Plus in the second quarter and has already held a pre-launch, with the official launch scheduled for April this year; Damai Plus will be launched at a later date.
The RM117 million Makmur Plus will feature 332 single- and double-storey terraced houses on 26 acres of leasehold land. The single-storey homes will have a built-up area of 1,000 sq ft, while the double-storey units will be 1,600 sq ft, with selling prices ranging from RM321,000 to RM513,000. The development is currently 30% taken up.
Meanwhile, the RM55 million Damai Plus is slated for launch in the third quarter and will feature 196 double-storey townhouses on 7½ acres of leasehold land. Built-ups are 804 sq ft and 852 sq ft, with indicative selling prices ranging from RM275,000 to RM299,000.
Adenland also owns a 4.93-acre plot in Mont’Kiara, where Chang says it plans to develop a two-tower condominium, though the project is still pending approvals and details will be announced in due course.
“Recently, we signed a joint venture with a state agency to develop residential property on 107 acres in KotaSAS, Kuantan,” he says.
The developer is still exploring overseas expansion and looking to list on the stock exchange in two to three years.
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