KUALA LUMPUR (May 25): UOB Malaysia has announced the launch of its mobile banking app, UOB TMRW.
In a statement, the bank said the app was part of its commitment to provide customers with simpler, smarter and personalised banking experience.
“While mobile apps are the most frequently used platform for banking services in the country, Malaysians also place higher trust in digital transactions performed on mobile apps, compared to other forms of service delivery channels post-pandemic,” said Ronnie Lim, managing director and country head of personal financial services of UOB Malaysia.
“Riding on this trend and our focus on customer-centricity, UOB continuously enhances our digital capabilities and taps on economies of scale to accelerate innovation, especially in the areas of hyper-personalised digital banking experience and speed-to-market,” he added.
UOB TMRW is an all-in-one app that allows customers to get an overview of their investment portfolios, while claiming rewards through its Reward+ feature and performing card services.
Prior to this in 2017, the bank launched UOB Mighty as its first mobile banking app.
Since then, the bank continued to enhance the app by integrating artificial intelligence (AI), and introducing an end-to-end digital savings account opening feature to new customers without them having to visit its branches.
“UOB Malaysia’s mobile banking app, UOB Mighty, will automatically be updated to UOB TMRW from this month onwards for all existing users,” said the bank.
Meanwhile, the bank said the integration of its information technology systems into a single platform is underway, following completion of UOB’s acquisition of Citigroup’s consumer banking business in Malaysia last year.
“Former Citigroup customers can look forward to accessing services and solutions offered by UOB TMRW, once the integration is completed by the third quarter of this year,” the statement added.