KUALA LUMPUR (Feb 15): Baskin-Robbins Malaysia & Singapore (BR) master franchisee and operator Golden Scoop Sdn Bhd has launched its new One Stop Supply Chain Centre (OSSCC) in Bandar Serenia, Sepang.

In a statement on Monday (Feb 13), BR said the RM30 million investment is being part-financed by AmBank Group, and is set to consolidate the company’s storage, manufacturing and distribution functions, allowing it to expand its capacity beyond its current 150 stores across Malaysia and Singapore.

It said the new factory is well equipped with an automatic storage retrieval system, which will help automate repetitive processes, reduce manual labour, and improve overall efficiency and quality of product.

AmBank Group chief executive officer Datuk Sulaiman Mohd Tahir said the bank hopes that through this financing, Golden Scoop will be able to transform and modernise its manufacturing processes, while embarking on Industrial Revolution 4.0 (IR 4.0) technology to further enhance efficiency and process effectiveness.

“This is also aligned with AmBank’s own digitalisation aspirations as a financial institution embracing the advent of the IR 4.0, and empowering its clients to pursue digitally-driven operational excellence,” he said.

Meanwhile, Golden Scoop president Datuk Cheah See Yeong said the OSSCC will enable the company to enhance its position in the premium ice cream industry in Malaysia and Singapore.

Golden Scoop was established in 1988, and has been in the market for more than 30 years.