From the transformative power of art to a new design destination, Feruni Ceramiche explores what spaces can become.

A well-designed space is shaped by the relationship between surfaces, colours, textures, forms and functionality, each playing an important role in defining how a space looks and feels.

This idea has long been part of Feruni Ceramiche’s vision: to be the world’s most disruptive tile maker and designer that transforms living and working spaces, inspires our customers, delivers joy to our employees and enriches our communities.

Three principles guide this vision: Art, Beauty and Inspiration.

For Feruni, art is not simply about aesthetics. It is about looking at things differently, challenging the expected and finding new ways to create meaning. Applied to design, it can change how a space is perceived and give familiar materials a new sense of identity.

This thinking was explored last year through The Transformative Power of Art, a platform that examined the role of artistic expression in changing perception. At the centre of the campaign was a simple idea: Art Transforms Reputations.

The premise was that art can challenge expectations, shift perceptions and give something familiar a new identity. It is a philosophy that extends naturally into the way Feruni approaches tile and spatial design.

It is this broader perspective on design that forms the foundation of Casa Feruni, the latest expression of Feruni Ceramiche’s continuing design journey.

More than a showroom, Casa Feruni is a curated design destination where surfaces, materials, colours, textures, forms and functionality come together to demonstrate how individual elements can shape a complete spatial experience.

Rather than presenting tiles as products in isolation, the space explores their role within a larger design composition. Surfaces become part of the architecture and interior language, influencing the mood, character and identity of the spaces they occupy.

That perspective extends further through Feruni’s collaboration with Villeroy & Boch, represented by TRI I Concept Sdn Bhd, at Casa Feruni.

For more than 275 years, Villeroy & Boch has shaped some of the world´s most distinguished homes, hotels and residences through uncompromising German craftsmanship, timeless design and enduring quality. Villeroy & Boch will feature its award-winning collections Antao, Subway 3.0, Finion, Theano curved edition and more at Casa Feruni.

The collaboration brings together Feruni’s expertise in surfaces, materials and colour with Villeroy & Boch’s heritage in premium bathroom products, creating opportunities to consider form, function, craftsmanship and material as part of one cohesive design language.

Villeroy & Boch’s bathroom products and solutions complement Feruni’s surfaces, allowing visitors to experience how different elements can be brought together from the outset to create a more considered and cohesive space. Rather than selecting surfaces and bathroom products independently, Casa Feruni demonstrates that these elements can be thoughtfully paired to create continuity in material, colour, form and function.

For both brands, the collaboration reflects a shared appreciation for design that balances aesthetics with functionality. At Casa Feruni, this comes to life through curated settings where premium products complement one another and contribute to the overall character and experience of a space.

Casa Feruni spans 183.5m² and is located at Feruni Retail Store Tebrau III. It opens its doors to visitors from 3rd October 2026.