Wednesday 15 Jan 2025
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This article first appeared in The Edge Financial Daily, on March 29, 2016.

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SAMSONITE’S new collection of hard-shell luggage, Tru-Frame, is anchored by a streamlined and modern aesthetic that highlights the American luggage brand’s commitment to innovative design and technology. Boasting state-of-the-art features, eye-catching colours and a futuristic take on design, the collection makes an ideal companion for today’s travellers. 

The Tru-Frame luggage collection is made from reinforced polycarbonate shell with an ultra-slim frame and boxy silhouette that maximises volume. Its size doesn’t take away from being easily manoeuvred, though a double-wheel design guarantees smoothness and easy rolling in all directions. 

When stationary, the Tru-Frame highlights improved stability thanks to its integrated stands and hinge design. The carry handle of the Tru-Frame is flat and integrated into the frame making it compact. It also has a built-in bottom grip, making it easier to lift from a baggage carousel. 

The inside of the Tru-Frame provides optimum space for all your needs. Both the top and bottom shells have cross ribbons to make sure belongings stay secure during flights, and it comes with a free hanger too. The top shell has an extra pocket which is divided into mesh and polyvinyl chloride sections — ideal to store toiletries and other small items. For easier packing, Tru-Frame spinners also feature a divider with a mesh pocket.

Convenience and style does not come at the cost of safety and security, as all Tru-Frame bags ensures extra protection with a built-in identity tag and double-lock closures — two combination locks that provide extra protection.

The Tru-Frame comes in different colours ranging from aqua blue, fancy purple, flame orange to matte silver. The collection currently comes in three sizes which are 63cm, 68cm and 76cm. The collection also comes with a 10 year worldwide warranty. The collection is now available at Samsonite stores nationwide.

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