KUALA LUMPUR (Dec 5): Syarikat Takaful Malaysia Bhd today launched a strategic bancatakaful partnership with AmBank Islamic Bhd to market its general takaful products to the bank’s customer base across the country.

Takaful Malaysia group chief executive officer Datuk Sri Mohamed Hassan Kamil said the colloboration will allow the company to promote its comprehensive general takaful solutions more efficiently.  

"This partnership is part of our ongoing business strategy to strengthen our bancatakaful portfolio as one of our key business drivers by identifying market opportunities to sustain our strong foothold in the industry," he said in a statement.

Through the partnership, AmBank Islamic will be able to distribute general takaful products for motor, fire/house and personal accident, across its distribution channels nationwide.

Besides that, both companies are committed to work together to promote new general takaful solutions tailored for AmBank Islamic customers.

"Our partnership with Takaful Malaysia will definitely increase our takaful business portfolio and further fortify the position of AmBank Islamic as a preferred provider of Islamic financial solutions," said Eqhwan Mokhzanee, chief executive officer of AmBank Islamic.

"We are very pleased to be able to harness Takaful Malaysia’s expertise in offering an extensive range of general takaful products to suit our customers’ needs," he added.