Tuesday 03 Oct 2023
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This article first appeared in Options, The Edge Malaysia Weekly on November 4, 2019 - November 10, 2019

In the South Korean capital of Seoul, Royal Salute recently introduced two permanent additions to its prestigious 21 Year Old range.

Chivas Brothers Ltd chairman and CEO Jean-Christophe Coutures talks to Petrina Fernandez about the highly-anticipated blends and how they reflect the times we live in.


T he slice of Seoul visible from a window at the Four Seasons Hotel embodies the spirit of the South Korean capital. In the not-too-far distance, the austere, expansive grounds of the 14th-century Gyeongbokgung Palace sequester it from the contemporary world of skyscraping steel and glass that strives to rival the stature of the surrounding mountains.

These contrasting elements — nature, history and modernity — coalesce rather than collide, depicting an almost impossible coherence. The entire scene calls to mind the Taegukgi, or the South Korean flag, which features a blue and red yin and yang symbol framed by four black trigrams, collectively signifying harmony and movement.

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