KUALA LUMPUR (Jan 25): Aeon Co (M) Bhd (Aeon Malaysia) and honestbee signed a memorandum of understanding to form a business alliance that aims to tap consumers' demand for home grocery delivery service.
Retailer Aeon Malaysia said in a statement today the alliance with online concierge and delivery specialist honestbee will enable both parties to develop new services that match rapidly-changing customer demand.
"The collaboration stems from the growing trend of online purchase pattern and a desire to innovate its offering to enhance value for Malaysians," Aeon Malaysia said.
Aeon Malaysia managing director Shinobu Washizawa said in the statement: "We are proud to launch this new service at our flagship store, Aeon Mid Valley. We will closely monitor the feedback and demands from our customers, and consider to expand this service both in terms of regional and in merchandise offering. I am delighted to share that Aeon Co (M) Bhd will have more of such innovations in the pipeline."
At Bursa Malaysia, Aeon Malaysia shares were traded at RM1.63 at 3:57pm for a market value of RM2.29 billion. The stock saw 488,300 shares transacted.